In a recent article in the PRNewsire, Lime Crime makeup company has just released a new color to add to their immensely popular Velvetines lip line. The new color is called Scandal and is a deep purple-violet hue. It is deep and rich and lasts all day. It is a liquid to matte color that is also 100% vegan and is certified cruelty free.
The new color was imagined and created by the CEO of Lime Crime, Doe Deere. The color is meant to exude confidence and sex appeal. It gives the wearer and edgy yet sophisticated look. It is definitely a shade of lipstick that will attract attention. It is advised that lip balm is applied some time before applying the lip shade but be sure to blot extra oils off of lips before application so that the lip color will last as it is designed to. Doe Deere says that she likes to pair the Scandal with Trip Diamond Crusher to accentuate the violet undertones in the lip color.
Lime Crime is known for their bright and bold colors. Doe Deere founded the company on the principles of allowing people to express themselves through the use of color. Lime Crime delivers on the color. They have every color in the rainbow in both lipsticks and eye colors. Doe Deere is very involved in the creation and marketing of all the products that they company sells to the public. She even tests the products on herself first before allowing it on the market. She takes her business seriously but she also makes sure to have fun with it. She feels that she is not really working because she is doing what she loves. Her work has paid off because there are devoted fans of the brand all over the world. It has become one of the fastest growing makeup brands on the market today. See their lipsticks in action on Tumblr, or buy for yourself from BeautyBay.com, and DollsKill.com.